Kazuo Hiraki

Dr. Kazuo Hiraki oversees the Hiraki Lab for baby studies at the University of Tokyo, where he measures babies’ eye motion and brain activity to assess their development and self-awareness.

Moimoi—Look at Me!
Shapes, Colors, and Sounds That Will Soothe Your Crying Baby
by Kazuo Hiraki, Jun Ichihara (Illustrator)
Board book | $7.95 US / $9.95 CAN

What are moimoi? Playful moimoi have bold stripes and big, bright eyes. Babies find them captivating and will even stop crying to look. Parents in Japan swear by moimoi and have purchased over 500,000 books! How do you say it? … Continue reading →

Moimoi, Where Are You?
A High-Contrast Peekaboo Book for Babies
by Kazuo Hiraki, Jun Ichihara (Illustrator)
Die-cut board book | $8.95 US / $11.95 CAN

Meet “moimoi,” the playful shapes that babies love to look at! At the University of Tokyo, Dr. Kazuo Hiraki wanted to create a book based on babies’ actual preferences. He found that moimoi held babies’ attention for twice as long … Continue reading →